Opinion

The real cost of social media recruiting

May 27, 2010


A recruiter was recently overheard at a conference asking, “So, does social media replace everything else I do?” The answer, of course, is no – but it’s understandable why this recruiter was confused. The amount of hype and enthusiasm for social media recruiting has been substantial.

What is social media recruiting? In essence, the recruiter connects with candidates via social media channels…

What’s up with this .jobs stuff – and should I care?

April 27, 2010


In 2005, the top level extension (TLD) known as ‘.jobs’ was born. A company called Employ Media was assigned to manage the registration and marketing of the new domain, and SHRM signed on as the TLD’s sponsor.

Why did SHRM decide that the .jobs extension was worth sponsoring? They believed that a TLD specifically focused on careers would help its members do a better and more cost effective job of recruiting new people. So if you worked f…

Where did that hire come from, anyway? And who cares?

March 30, 2010

A long time ago – say, in the early 1990s – employers had a very good idea where their job candidates originated. Most came from ‘word of mouth’ and the rest via newspaper ads.

Not so today. In a world where candidates can discover jobs via Twitter, job boards, social networks, unemployment offices, and yes…

Everyone says job boards are dying – so it must be true, right?

February 26, 2010

A recurrent theme in blog posts and Tweets is that job boards are dying. Usually this is coupled with a prediction that they’ll be replaced by social media or Google. The popularity of this subject, in turn, spawns two questions:

  1. Why is this such a popular topic?
  2. Are job boards really dying?

…

Does social media eliminate the need for job boards?

January 22, 2010

Does social media eliminate the need for job boards?

For the past 15 years, job boards have been a standard part of the job seeker and employer ‘tool kit’. And why not?: job boards have proved to be an efficient way for job seekers to locate hiring companies, apply for jobs, and get a resume in front of potential employers.

But now the onset of…

How to choose a job board

December 31, 2009

Just like a balanced diet that includes bread AND fruit, job boards should be a part of your job search – just not the only part. With over 100,000 job sites out there, you can certainly find one that caters to your profession and industry. Here’s how.

The first step: know thyself. Which industry are you targeting? Which job title? Are you at the beginning of your career, or an experienced pro? You must have a clear idea of your employment targets before searching for the right job boards to us…

Pay job sites – should you spend money to find a job?

December 8, 2009

From the start of job boards in the mid 1990s until now, the vast
majority of job and career sites have worked on a simple economic
model: job seekers don’t pay, employers do. In fact, the concept of
free access to a job site’s listings was so ingrained that TheLadders
actually garnered quite a bit of publicity by requiring job seekers to
pay when it launched in 2004. Although still uncommon, ‘pay’ sites have
gathered some…

Warning: long-term side effects of recession may include…

November 18, 2009

As the recession begins to wane, it’s a good time to assess what
effects it has had on the relationship between employers and employees.
Why? These changes will continue to reverberate over the coming years
and affect how recruiting and hiring is conducted, what technologies
and approaches are used in finding candidates, and which resources are
brought to bear in retaining top talent.



A case of two perceptions



Per this recent report from…